The Clueless Business Owner - Marketing Class
Welcome to The Clueless Business Owner Classroom
Your go-to resource for practical business advice, marketing tips, and entrepreneurial inspiration.
Do you have a small service-based business? This podcast was especially created for you!
For the past 10 years I have been working with REALLY small businesses to help them double, triple, and quadrupel their revenue by properly leveraging the Internet.
I have had tremendous success as a marketing consultant but it has ALWAYS been my dream to teach.
As a consultant I can only work with so many businesses at once, but with a podcast I can reach and help so many more!
The consumer is using the Internet to find what you're selling. BOTTOM LINE.
If they don't find your business - you lose money.
The Internet can be very difficult to navigate. It's overwhelming, constantly changing, and scammers are a very real threat.
I want to teach you how to use the Internet to grow your business in a way that is practical and not overwhelming. I want to give you an education that will protect you from marketing scams.
Join me! Let's grow your business together.
The Clueless Business Owner - Marketing Class
Lesson 5: Email Marketing is Alive & Well in 2024
The first thing I want you to know is email marketing is alive and well.
Email marketing has been a cornerstone of online marketing since the beginning of the internet.
Despite the rise of texting and instant messaging, it remains an incredibly effective and essential piece of the marketing pie.
When I refer to the "marketing pie," I mean the collection of marketing platforms and strategies that a business uses to effectively reach its target customers. Each slice of this pie represents a different method of getting the message out to prospective customers about your business, and email marketing is a crucial slice.
In this episode I will discuss the power of email marketing, how it can bring more sales into your business and how I am using it for my own clients.